RuStore: User Base Grows 1.5x, Chinese Developer Revenue Triples

Summary

According to Mediascope data, RuStore, Russia's app store, reached 68.4 million monthly active users in July 2026, with its user base growing 1.5 times. Exclusive users (those who use RuStore as their primary app installation channel) increased 47% year-over-year, indicating significantly improved market penetration and user stickiness. Meanwhile, revenue earned by Chinese developers on RuStore tripled, showcasing the enormous potential of Sino-Russian app market collaboration. As Russia's homegrown distribution platform, RuStore's rapid growth not only reflects the vitality of Russia's mobile internet ecosystem but also demonstrates the successful practice of Chinese companies going global in the Russian market. This trend holds important reference value for global game and app developers, especially as RuStore becomes a key bridge connecting Chinese developers with Russian users amid the current international landscape. In the first half of 2026, RuStore continued to optimize payment channels, developer tools, and localization services, further lowering the barrier for Chinese developers to enter the Russian market. Industry analysts believe that with the improvement of Russia's local app ecosystem, RuStore is expected to become a major force in the global app distribution market, and the revenue growth of Chinese developers validates the win-win prospects of cross-regional…