Pokémon GO Celebrates 10th Anniversary with Over 800 Million Downloads and $9 Billion in Revenue

Summary

Sensor Tower today released market data for location-based game Pokémon GO as it marks its 10th anniversary in July 2026. The game has surpassed 800 million global downloads and generated over $9 billion in revenue. The US and Japan are the two largest markets, with Japan achieving notably high revenue relative to download numbers and a higher launch rate than the US. This underscores the strong user engagement and monetization in Japan. As a long-standing hit in mobile gaming, Pokémon GO has maintained vitality through its AR gameplay and continuous updates. This anniversary data not only reviews its success but also offers insights for the location-based gaming industry. For players, the 10th anniversary likely brings new celebrations and in-game content worth anticipating.