Two Developers, 14 Months, Nearly 20M Revenue in 2 Days: Absurd Fishing Game Tops Steam Sales Chart

Summary

How to Fish, a multiplayer fishing simulation game developed by a two-person team over 14 months, has taken Steam by storm since its release on August 20. Within just four days, the game amassed over 13,000 user reviews with a 94% positive rating. It outperformed perennial free-to-play giants like CS2, DOTA2, and Apex Legends, as well as AAA titles such as Call of Duty: Modern Warfare IV and Mortal Shell 2, to claim the top spot on both the global and China regional bestseller charts. The game's peak concurrent player count surpassed 260,000, landing it in Steam's Top 5 most-played list. According to estimates, its revenue in the first two days approached 20 million RMB. Known for its absurd physics and goofy gameplay, How to Fish delivers hilarious multiplayer interactions. This success highlights that small teams can still make a massive impact during a crowded summer season by focusing on unique ideas and polished mechanics. For players, it's a refreshing party game worth trying; for the industry, it reinforces the power of indie games and the appetite for creative gameplay.